Month: October 2020

creativity, idea, inspiration

Know your Why

 In todays’ massively competitive marketplace knowing your purpose will not only separate your from your competition, if done right, will guide your decisions and create alignment with your brand. For every successful project – defining what you need to do and how you need to do it – is obviously a good and necessary starting point. …

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board, questions, who

Know your Marketing

“Marketing without data, is like driving with your eyes closed.” Dan Zarrella Tweet Today, more than ever before, businesses must be effective and targeted in their efforts to market, advertiser and generate new customers. The challenges can seem overwhelming and complex to understand all the new tools and technology available to better understand how consumers …

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concert, crowd, audience

Three questions you need to ask yourself

The foundations of every successful small business project start with some essential strategies. The Customer Experience | The 3 Keys the building a firm and solid foundation are:   Know your Why  Know your Audience Know your Marketing  Know your Why The creation process must begin with the simple, yet elegant question of Why. It can be …

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human, observer, exhibition

The art of listening

The art of effective listening is essential to clear communication. and clear communication is necessary to management success. James Cash Penney The keys to any business startup, product brand launch or customer experience initiative is to eliminate or at least minimize as much risk as possible from the equation. There are a few ways to …

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checklist, check, list

Top 7 | Best Ways to

In these challenging economic times, business owners must focus attention back to ensuring that every action is returning effective results every day.   Now more that ever, we are facing the need to examine expenses and revenue channels and make tough decisions. Take a look at these easy ways to save money and control costs.   1. …

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massage, wellness, japanese

Top 7 | Best Ways to Understand the Customer Experience

In these challenging economic times, business owners must focus attention back to ensuring that every action is returning effective results every day.   Now more that ever, we are facing the need to examine expenses and revenue channels and make tough decisions. Take a look at these easy ways to save money and control costs.   1. …

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harmony, relax, rock

Top 7| Pillars of Customer Experience for Small Businesses

The changes throughout 2020 has accelerated the transitions that have been in the works for the past few years. These impacts have created a new environment and a new playing field for small businesses and brands to connect with their consumers in relevant and authentic ways.  1. Know your Audience You have to start with …

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